Public Access Kiosks
Main Features
In addition to tracking
Internet behavior of home users, the iDiary system was adapted to track
users of public access kiosks and terminals, and collect demographic and
opinion data from them.
The system can track
behavior at all kiosks in a network, or a representative sample.
The system can be set
to track all users at a public access kiosk, or a representative sample
of users.
If a representative
sample is required, public access users are selected in a scientific manner
such that all sample results can be extrapolated to the Natural Population
of all users. ·
The sampling rate, content
of questionnaires, and other features of the system can be remotely controlled
via the Internet, eliminating the need for costly field trips to reinstall
software upgrades, new questionnaires, or new tracking parameters.
iDiary Applications
The iDiary system has been used in pioneering research studies of public access Internet computers (kiosks and computer terminals) by the Government of Canada.
Example #1 -- The InfoCentre Pilot Project
The InfoCentre Pilot Project was led by PWGSC and HRDC and included 20 federal ministries as partners. It consisted of about 100 kiosks distributed in rural communities across Canada. The kiosks provided rural Canadians with free and easy access to information on federal government programs and services. The iDiary system was used to track user behavior, identify respondent demographics, and capture qualitative data regarding the design and navigational features of the InfoCentre web site.
Example #2 -- Service Canada Access Centres Pilot Project
The Service Canada Access Centres initiative was led by Treasury Board
Secretariat and included 11 federal ministries as partners. The initiative
was designed to provide Canadians access a broad range of information
on federal government programs and services from "one-stop shopping" locations
across Canada. These locations included public access Internet terminals
and were manned by service providers who assisted Canadians in the use
of these terminals. The iDiary system was used to track user behavior
and identify respondent demographics from a representative sample of users.
iDiary - Internet Measurement system is a product of ViewStats Research Inc.
© 1996 - 2008